Florida Lacrosse · February 2009

Customize Your Game.

A retail email blast combining a brand hero, three product categories, seasonal savings, and a lead-generation promotion.

Original client review proof · revision marks preserved

Recovery notes.

This proof was attached by the Florida Lacrosse client on February 13, 2009 with requested link and copy corrections. The red arrow, circle, and notes are the client’s original production feedback.

A separate 700-pixel HTML template survives in the Internet Archive and confirms the same structural system: branded header, dark divider, large hero, three-column product grid, Arial body copy, and image footer.

Later work orders and email correspondence document continued campaign production through 2010, including the Black Friday campaign that was uploaded to StreamSend on November 23, 2010.